Ardian Arafiq, a Management student at FEB Undip, participated in the 2025 Thematic Community Service Program (KKNT) by assisting Sigur.id, a local MSME in Branjang Village, Semarang. The business, known for its eco-resin crafts, was founded by local youth affected by the pandemic.
During the program, Ardian introduced Credibook, a digital financial recording tool, and created a practical guide to help the business manage its finances more efficiently. He also supported improvements in digital marketing, including website updates and e-commerce integration.
This initiative reflects FEB Undip’s commitment to community engagement and student involvement in real-world problem-solving, particularly in supporting MSMEs through digital transformation.
